Experience matters

We are data-driven marketing experts obsessed with results

Tactical Marketing Automation has developed innovative campaign methodologies grounded in behavioral sciences.  Using the latest in psychological research, the marketing strategists and experts at our full service agency have the tools to truly understand your target market, help cast your marketing vision, document your marketing strategy, and deliver marketing campaigns that get results.

Tactical Marketing Automation assists hundreds of businesses to help solve their greatest problems and exceed their sales and marketing goals.

Our digital marketing experts have the imagination and wisdom to strategically streamline your marketing process for success.

Vision
At Tactical we don’t just implement, we understand.  It is our goal to take your goals and make them into realities.
Strategy
Whether you have a radical growth plan, a change in direction, or you are refining an established strategy, we can help you to develop, and more importantly understand and implement an effective strategy.
Execution
We take great pride in executing your strategies on strict timelines, with laser point accuracy.  Enabling you and your team to be ready and capable of making changes and understanding what is achievable.

Our Goals

Our goals are directly related to your results

  • Your website is the hub of your customer experience. We build and optimize your website to attract the right audience with the right message at the right time.

  • We integrate and configure the leading sales and marketing tools for your business so that traffic to your website can be properly tracked, scored and delivered to your sales team.

  • Seamless integration with your CRM ensures that your sales team is delivered high-quality leads so they can improve their productivity and more effectively reach your goals.

  • Let the data tell the story of your success through daily, weekly and monthly reports that encapsulate the entire customer journey from website visitor to loyal customer.

Our Story

Tactical Marketing Automation was founded by Philip Bosley, the former Lead Marketing Automation Strategist for Act-On Software.  With nearly 20 years of marketing experience, Philip was able to assist thousands of customers with the design and deployment of their marketing campaigns.

Throughout his career, Philip developed methodologies that increased lead generation efforts by more than 700%.  As a consultant and trainer at Act-On, Philip brought these strategies to Act-On customers, employees, and trained more than 200 agencies to deliver the same.

In 2016, Philip founded Tactical Marketing Automation as a hobby, simply to provide free advice and guidance to other marketers.  Due to the volume of requests to hire Phil as a consultant,  Tactical Marketing Automation became a full service marketing consulting and tactical execution agency in January 2018.

Today Tactical Marketing Automation assists hundreds of businesses to help solve their greatest problems and exceed their sales and marketing goals.

Our Team

What Our Customers Say

Phil Bosley & Tactical MA are the reason why we have stayed with Act On.  Their expertise and support have brought our marketing automation strategy to a level of sophistication that directly translates to our...

Laurie H.

Digital Marketing Director

The combination of best practice support and technical build-out provided by Tactical Marketing has been very valuable. Without this support, and the development we have done with Tactical Marketing, it would have been easy to...

Kelley P.

VP Member Experience

The automated Certificate program that the Tactical MA team and I worked on earlier this year wrapped up a few weeks ago and generated over $10 million in deposits.

Chad K.

Digital Marketing Manager

Phil has the ultimate “can do” attitude while taking on all tasks with a positive energy and a smile. His upbeat personality and engaging personal style enables him to interact effectively with customers and peers....

Renee F.

Manager, Professional Services

Phil is very passionate about his work, and you can tell he takes great pride and care in it. He wants people to succeed, and that’s always his bottomline. He is always willing to go...

Kyle G.

Senior Manager, Enablement and Onboarding

I look forward to the next opportunity to work with Philip and his expertise. I have zero hesitation recommending him if his skill set matches your project needs. You will not regret it.

Traci S.

Treasurer & Webmaster